I am a self-motivated professional and deadline-conscious creative with 25 years of experience and a wide and varied background that includes marketing, advertising, and branding for NPOs, NGOs, B2B, B2C, mom and pops, and Fortune 500 companies.
Experienced in the following areas:
- Multi-channel marketing strategy and budgeting for fundraising, consumer products and services, events, and causes.
- Creative development and production of all manner of print pieces including POS, in-store signage, brochures, annual reports, catalogs, packaging, newsletters, magazine and newspaper ads, forms, flyers, identity packages, and direct mail.
- Creative development and production of websites, web applications, membership sites, e-commerce sites, web ads, email newsletters and supporting graphics.
- Creative development and production of out-of-home advertising, exterior signage, and digital signage. Managed product launches, website launches, and campaign launches.
Over the course of my career, I’ve worked with advertising agencies, PR firms, development directors, printers, packaging engineers, developers, web hosts, IT departments, account planners, studio photographers, videographers, copywriters, and illustrators.
I’ve also written ad copy, marketing copy, newsletter articles, and press releases. I’ve shot product photos, portraits, editorial photography, and shot and edited short videos.
Industry experience includes health care, human services, book publishing, financial services, political campaigns, small business, tobacco, arts, government, and much more.
Client and Project History
ACLU of Kentucky
Alexander Construction Services
Alliance of Community Hospices
Amazing Green Planet
American Express Financial Advisors Heick-Hester & Associates
Area Bancshares Inc.
Argus Health Systems
Baptist Hospital East
Richard Becker Campaign
Benefit Services Group
Bernheim Arboretum and Research Forest
Brown-Forman Beverage Company
Brown & Williamson Tobacco Corporation
College & Career Expo
The Comfy Cow
Coulter Ridge Capital
Fourth Freedom Forum
Garner’s Vision Center
Global Center on Cooperative Security
Greater Louisville Inc.
Heitzman Traditional Bakery
Kentucky Youth Advocates
Chris Kolb Campaign
Kentucky Sportsman’s Show
Living Free 365
LOOK at Louisville Art
Louisville Convention and Visitors Bureau
Louisville Metro Government, Mayor’s Office of Communication
Louisville Science Center
Louisville Tenants Association
Managed Prescription Services
Muhammad Ali Institute for Peace and Justice
National Smokers Alliance
Old Stone Press
the pepper group
Peritus Public Relations
Presbyterian Publishing Corporation
Radiology Specialists of Louisville
REACH Business Services
Recording for the Blind and Dyslexic
Riverside Cigar Shop and Lounge
St. James Catholic Church
St. Vincent de Paul Louisville
Simply Splendid Salads
Star Scientific, Inc.
Stuecker & Associates, Inc.
Technology Park of Greater Louisville
Uncork the Uplands
University of Louisville Libraries
the vimarc group inc.
Wasson & Thornhill Attorneys at Law
The Wine Rack
YMCA of Greater Louisville
YMCA of Southern Indiana