Seasonal blank thank you cards for St. Vincent de Paul Louisville. For years the agency’s cards were plain white with the logo on the front. No one wanted to use them. These cards on the other hand were used by everyone at the agency, not just the the development staff.
When it became apparent that our day-to-day operations at St. Vincent de Paul Louisville would be turned upside down, I quickly shifted the focus of our monthly newsletter, The Good Samaritan, to update donors on how we would be caring for clients and to solicit donations to replace revenue that would be lost due to canceling fundraising events.
This newsletter, along with weekly email updates, elicited an overwhelming response. Donations are up 22% over this time last year.
A story about about a case manger at St. Vincent de Paul Louisville’s Ozanam Inn Men’s shelter that had struggles with addiction in his own past.
A collection of posts created for social media.
Concept, copy and design for 4th of July promotion for Louisville-area St. Vincent de Paul Thrift Stores. Promotion was led by Valpak coupon followed by website and social media support.
Flip side of Valpak coupon list store locations and a CTA for vehicle donations.
Graphics package for the 2019 Clubs & Cocktails event, St. Vincent de Paul’s largest annual fundraiser.